Advice to Baruch College

BLOG POST: ADVICE TO BARUCH COLLEGE You are hired by Baruch College to use new media to improve the College. What are some suggestions you would make?

One thing that Baruch College would definitely benefit from is a way to blast school closings (even though there never is any) to students in a more effective way. From personal experience, it took Baruch until 12 in the afternoon to post a banner on the front of their website saying that school was still open.

By that time, I had already relied on the word of mouth and my connection with other baruch students who went to school earlier in the morning than I do, to figure out whether the college was still open. But that is not to say that Baruch doesn't have measures set up. If you look on their website and several other places, they say that if there are school closings, then they would broadcast it on various radio stations. I had gone to the radio station websites to check but Baruch had not posted anything on there. So even with the backup plans they set up, Baruch in my opinon, failed to use the technology to it's potential.

I feel that Baruch could use a better networking system, such as AirBaruch, that is sort of a failure since it is underutilized as well. A network where the college could instantly blast school closing or important information to students regardless of whether they were on campus or not. Also, an important point for the new media to have is the ability for students to share information with others as well, in case Baruch is slow on updating students on the status. An existing new media that seems similiar to my idea would be Twitter. What I also like about Twitter is that even without signing up a cellphone, you can easily access Twitter and share information with others easily.